Previous |  Contents | Next Download the eBook Competing on price is tough when what you’re selling is your time. Your business model is different Visa,MasterCard and Paypal make huge amounts by clipping a tiny percentage off every purchase we make. Lucky them. Microsoft and Adobe make a fortune by charging hundreds for something that costs them less than a dollar to produce. You’re not that lucky. You have to charge hundreds (or thousands) for something that nobody needs, and only a handful of people want. So … what do you do? How much? There are two questions To View More >>

Should you focus all your marketing energy on finding new customers? Maybe not! Generating extra revenue from the clients you already have can be simple, effective and very satisfying. This excellent article by Ago Cluytens explains a few ways to go about it, and in this post we're going to look at how to apply his ideas to your photography business.  As you're reading, ask yourself, "How can I add value for my clients using these strategies?" It's not about taking, it's about giving more than people expect. 1. Cross-selling "...the To View More >>

It so nice knowing that you liked what we made for you — makes all the hard work feel worthwhile. Heidi Horton just shared this lovely video of her new sample album: “Look what's just arrived in the studio!!! My new sample album! A gorgeous 12 x 12 inch Queensberry in Powder Blue Micro Leather; one of my favourites from Queensberry Albums beautiful leather line up. I seriously can't stop looking at it...I am in love with every single spread! Thank you Heidi, there’s a wee thank you on its way to you. Be sure to tag us when you share your Queensberry products on Instagram, To View More >>

Set in Vancouver Canada, Tara and Ian opted for a beautiful Garden wedding. They wed under a large maple tree near the ocean on a breezy June day. I adore everything about this 14x10 Duo album; the ultra-soft colour palette, the beautiful selection of black and white images and the lovely photographs captured by Melia from Lucida Photography. A translucent title is a lovely start to any album. I am in love with this venue! The Brock House Restaurant is where the ceremony and reception took place. The combination of the charming old house and the ocean views fit Tara To View More >>

The Image College in association with Queensberry, is bringing Johannes van Kan to Australia for a brief visit in August/September to present one day seminars in Brisbane, Sydney and Melbourne. The heart and soul of the high end wedding album Winner of the 2010 WPPI Album of the Year, and multiple winner of the NZIPP Iris Awards Wedding Album of the Year, Johannes van Kan is one of an elite group of world class photographers creating profoundly beautiful albums for his wedding clients. In this event Johannes will take you on a journey beginning with: - Why he does what he does - The thought processes To View More >>